Training - Mobile Marketing

I have found one of the best training for our readers - This workshop is designed for marketers/digital marketers responsible for customer communications, engagement and interaction. It will be of particular interest to those who want to build knowledge and skills in mobile marketing and the integration of mobile with both traditional and other digital marketing tools and techniques

There are lot of technics coming in mobile marketing:

The below course contents will teach in training cum workshop:

• Overview of mobile marketing including history, recent statistics and trends.
• Key terminology (Apps, Bar/QR and Short Codes, Bluetooth, SMS, LBS).
• The power, benefits and applications of mobile and smartphone marketing.
• Permission based marketing, mCRM within the impinging legal environment.
• Mobile Internet – emergence, explosion and marketing implications.
• Mobile strategy – segmentation options, targeting and differentiation.
• Mobile tactics – the mobile marketing mix, campaign planning and execution (SMS text, MMS, Mobile Internet, mCRM, mAdvertising).
• Location Based Services (LBS) and Social Location Marketing (SLM).
• Mobile commerce – buying and paying (mCommerce and mPayment including ‘NFC’).
• Mobile metrics and analytics – response mechanisms (eg QR and short codes) and ROI.

Training Registration - 

Click here